Quite often people have no idea how often should they update their blog.
I’ve come by people who post 3 or more articles on daily basis and others who update like only once a fortnight – so which is the correct way to do it?
There’s no answer! 🙂 Simply because there’s no rule on how often one should update his or her blog.
Having Frequent Updates
Some people update their contents on almost daily basis. I have even come by bloggers who have 3 posts daily!
Having frequent updates has quite a number of advantages, the main advantage is that your readers have new content to read everyday! They’ll actually have a reason to visit you practically on a daily basis. That’s great for your traffic! In fact, with daily updates, you also have more content, which also means there’s more content that people could come by via search engine as there’s certainly more keywords.
On the downside, people might get the negative impression that you are losing steam once you decide to slowdown your pace. Sometimes too many content isn’t good either, it could exhaust you. In the end you could end up being stressed to create new content just to follow the set pace. Ultimately, it could end up hurting the quality of your content.
Less Frequent Updates
Then of course there are those like myself, who update the blog contents (with new posts of course!) on an interval of anywhere between 2 to 5 days.
I think the downside is obvious, you don’t have that many content and your visitors don’t have reason to come back on daily basis. Search engine traffic would still be fine, it’s hard to say that it won’t be good as it really is subjected to the content.
The plus side is that you are not obligated to comply to the hectic pace. You could publish at extended intervals once in a while without being labelled as losing steam. 🙂
Updates That Are No Where To Be Seen
If your blog updates are like once every 2 weeks or perhaps even going on monthly or bi-montly basis – it’s not wrong but you don’t get much of the benefits mentioned in the above. 🙂
I will however, be absolutely clear that you’re just blogging for fun and passion, and enjoying it! 😀
I think daily updates are great for personal blog, if you have an interesting lifestyle or if you’re a person who have a lot of thoughts to share (whether it’s a point to ponder or you just love to rant) then why not?
Sure, you could do that for a niche blog by posting latest news or articles from another website but I don’t think that makes quality content, it’ll end up being just a portal for news from all other websites.
For goldfries.com, it’s practically impossible to do it on a daily basis as almost all the articles take long hours to write. Try doing that while having a business to run and clients to handle – it’s almost impossible. As for my other websites like Buurps, MustGoLah.com and Hattrick Malaysia – I have other people working with me on generating contents.
Ultimately, it boils down to your content type and how frequent can you generate it. Go for a pace that’s comfortable, I believe that should be the priority. No point killing yourself doing it. 🙂
I’m sure many of you are bloggers, how often do you update your blog?
Do share your experience.