In this series…
This might be the most INTERESTING to most of you out there – MONETIZATION!
Anyway, here’s what I’m covering in this article ……
- Other Monetization Possibilities
- Monetization Report
- Timely Payment
Comparison #5 : Monetization
Nuffnang is very selective with the placement of ad campaigns. Even with hundreds of visitors daily and thousands of impressions from my site, I’m not getting any campaign. When I say CAMPAIGN, I’m referring to those specific ads that run at your site for a week or 2 and you earn by impression, not the random CPC ads that appear on the ad panel.
I’ve come by desperate people complaining they’re not getting any campaigns, usually they’re beginner bloggers who don’t understand the fundamentals of how earnings come. 🙂 Anyway, I’ll spare that for another day’s lecture to bloggers.
I for one, am quite puzzled at how Advertlets actually work. I notice that I do earn when people click, and in fact I’m still earning when no one clicks at all.
Yup, Advertlets seem to be giving $$$ for every impression made. Usually I could make around RM 1 to RM 3 per day. My record was like RM 15 – 20 but it’s been a long time since I had such great earning. 🙁
Summary for Comparison #5 : Monetization
If you’re a person who likes to see $$$ coming right away, Advertlets is the one for you. 🙂 Really, I’m not kidding about that one but if you’re thinking “Oh swell! I’m going Advertlets right now!” just because of Comparison #5 alone, I’d say probably one of those who are just too damn desperate to earn from your site.
Comparison #6 : Other Monetization Possibilities
Besides placing the ad units on your site, what else can you do?
While I don’t recall Nuffnang having any other form for you to earn, I do know that you can set your ads preference Default CPC, Charity ads, Global CPC ads or even just set it to minimize. Basically it just tells the system what do you want to display on your site if there are no on-going campaign.
Usually you’ll only earn from these if someone clicks on it. On the other hand, they do organize quite a lot of contests. 🙂
Even since the first day I joined Advertlets, they’ve offered sponsored posts and even now they still do. Such opportunities are always announced at their site like this.
Advertlets organizes contests too.
Summary for Comparison #6 : Other Monetization Possibilities
So Nuffnang offers flexibility of ad settings that Advertlets doesn’t, while Advertlets offers sponsored posts where I don’t recall Nuffnang offering, at least not for the past many months.
Both also organize contest but I have no record on who organizes contests more frequently. Anyway, I will cover the community part in the final installment of the series.
Comparison #7 : Monetization Report
This is pretty similar to what I mentioned in Part 2 in Comparison #4 : Ad Statistics.
I like Nuffnang’s reporting a lot. It keeps EVERY SINGLE BIT of detail of whatever ad campaigns that appeared on my site that had earnings.
Unlike the Ad Statistics that I mentioned in Part 2, the monetization record a.k.a. what-I-earned-so-far record covers all the way back even to when I first started using Nuffnang, and that was in June 2007! So we’re talking about a record that’s more than a year ago!
Lousy, lousy, LOUSY! That’s all I can say.
I kid you not. I only know the # of impression but I will never know the details as seen from Nuffnang’s report. As if that wasn’t bad enough, the summary shows only up to almost a month’s worth of record.
Summary for Comparison #7 : Monetization Report
I said it once, I’m going to say it again – It’s evident who’s the winner here, Advertlets pales in comparison to Nuffnang. We’re looking at one that provided details that could be said to rival or even surpass Google’s Adsense stats while the other couldn’t even provide decent statistic.
Comparison #8 : Timely Payment
Nuffnang’s payment for cash-outs have so far been satisfactory. While I’ve not done any cash-out from Nuffnang, I have plenty of contact who have cash-out and have not heard any complaints so far.
Advertlets has been notorious for late payments. I am one of them who had such bad experience.
I’ve cash-out from Advertlets twice so far. The first one was for a sum of nearly RM 600. I requested to cash-out end of December 2007 and only got the cheque like some where early March 2008. That’s about 10 weeks wait and it wasn’t the longest I waited for a cash-out.
I managed to reach cash-out figure again not long after, so I requested for another cash-out around 2nd week of February. The cheque never came, status remains as “processed” as stated on their system. After I made it known to them about my not receiving of payment for 4 months (yes, that’s more than 1/4 of a year), the cheque was immediately sent to me and I got an E-mail from them saying “Thanks for the reminder”!
If you think this was a made-up story, have a look at the images below. I made it known to them of my delayed payment by cheekily posting on their blog.
Shortly after that, this was the response I got from them.
I was totally appalled by the response. The cheque did came in the end but it wasn’t going to make them look any better.
Summary for Comparison #8 : Timely Payment
Nuffnang wins, hands down. It’s just something encounted by too many people that made it impossible to call it random mistakes. Advertlets need to up the ante on their payment schedule. I’m sure people are alright with a little delay but 4 months passed and needing a reminder is totally absurd.
Does it seem like this article was made just to bash Advertlets? I’m not surprised if it seems so, there’s nothing I can do when one doesn’t keep up with the competition. 🙁
Coming Up Next
1 more article to go and the final article will be covering not just the community aspect of these providers but also their general conduct and development.
Don’t forget, this blog is NOT moderated by Nuffnang nor Advertlets, so speak it out!
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